Language is in my genes

I was born in the UK to a Swedish mother and a Dutch father. Raised and schooled in Germany, I studied at the University of Hamburg and bagged a degree in London.

Based in the UK with deep roots in Germany, I started out as a copywriter more than 25 years ago and gradually added language adaptations to the mix.

I’ve worked for big brands and small art projects, created anything from tag lines to radio ads, brochures, e-commerce, SEO website copy and Tone of Voice guidelines.

What brings me joy as a writer? Human connections, unique insights and words that help my clients succeed.